Traditionally a film-based company, Kodak has successfully migrated to the world of digital photography and still continues to deliver tools that fit the needs of the average American consumer. Many of these customers are now taking pictures with their mobile phones, but are unable to successfully transfer those pictures to their PCs. Donkin Creative was hired to design a user experience that would make picture transfers easy and transparent. The subsequent product automatically transfers pictures over a Bluetooth connection whenever the user is in range of their PC. This solution requires no software on the handset. The only interface is a simple Windows Control Panel and an indicator in the Task Tray.
Advertisement
